Entrepreneurial Business Development Program THE ALEIT GROUP 68% 98,9% % =? PROSPECTUS

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1 Entrepreneurial Business Development Program 9,9% % =? % PROSPECTUS CERTIFIED BY SOUTHERN BUSINESS SCHOOL

2 TABLE OF CONTENTS PROGRAM OVERVIEW Pg 1 DURATION Pg 2 ASSESSMENT, MODERATION & CERTIFICATION Pg 3 CURRICULUM & OUTCOMES

3 PROGRAM OVERVIEW This development program is delivered by The Aleit Academy in association with Mauritz Bekker and certified by Southern Business School Higher Education registration number 2002 HE Duration: 6 months Minimum Admission Requirement: National Senior Certificate or Equivalent Starting date: February and August each year Price: R (all inclusive payable in full upon acceptance) People don t buy what you do... they buy why you do it - Simon Sinek NQF LEVEL 6 PART TIME CLASSES Part-time (evening classes) 16 WEEKS CLASSES The Entrepreneurial Business Development Program is outcome-based no exams! FINAL HAND-IN 2 MONTHS THESIS

4 DURATION START FEB START AUG FEB - MAY 16 WEEKLY CLASSES 1 OR 1 AUG - NOV 16 WEEKLY CLASSES JUN & JUL 2 MONTHS OF THESIS WORK 2 2 DEC & JAN 2 MONTHS OF THESIS WORK 1 AUGUST FINAL HAND-IN DATE FEBRUARY FINAL HAND-IN DATE

5 ASSESSMENT, MODERATION & CERTIFICATION Assessments are conducted by the facilitator, Erica Heunis, whilst internal moderation will be handled by Mauritz Bekker (Assessor and Moderator Number: ). External moderation and certification are done by SBS. Assessments are in the form of ten assignments, one for each module. The marks allocated to the assignments, are based on the following criteria: THEORY 30% PRACTICAL APPLICATION 100% 60% 10% PRESENTATION Rags to Riches Reward WORK HARD IN SILENCE, LET YOUR SUCCESS BE YOUR NOISE The Wiese family are benefactors of our program. This enables us to offer top students the opportunity to submit their final business plan for review to the Wiese family and The Aleit Academy with the prospect of them investing capital in return for equity up to the value of R in your new business venture* Subject to terms and conditions.

6 CURRICULUM & OUTCOMES Purpose Objectives of the Program Provide a detailed description of the main purpose objectives of the program Empower participants with entrepreneurial, business and leadership skills in order to (a) identify and implement new business concepts in practice, and (b) develop and manage a new business or new business unit. MODULES 1. THE ECONOMIC & OTHER EXTERNAL BUSINESS ENVIRONMENTS 2. THE SUCCESSFUL ENTREPRENEUR 6. PRODUCTION OPERATIONS PLANNING & MANAGEMENT 7. HUMAN RESOURCES PLANNING & MANAGEMENT 3. FEASIBILITY VIABILITY RESEARCH. FINANCIAL PLANNING & MANAGEMENT 4. STRATEGIC PLANNING & MANAGEMENT 5. MARKETING 9. BUSINESS ADMINISTRATION, LEADERSHIP & TEAMWORK PRINCIPLES 10. NEW BUSINESS DESIGN

7 Overall outcome of the programme At the end of the program, the participants will 1. Interpret changes in the external business environment. 2. Discover and formulate new business concepts. 3. Assess new business concepts for feasibility and viability. 4. Generate a competitive advantage for a business and/or new business concept. 5. Design market research projects and build a marketing strategy. 6. Optimize production/operations out-put and minimize costs. 7. Respond to labor legislation and create an organizational culture where employees can develop and contribute to business competitiveness and growth.. Develop financial management systems. 9. Develop leadership and business administration abilities in self and in others. 10. Integrate knowledge and information to create a business plan/case. Credits and learning outcomes per module Module Title Credits Learning outcomes (ILO s) of the Module 1. THE ECONOMIC & OTHER EXTERNAL BUSINESS ENVIRONMENTS - Explain the importance of market forces in the economic development process. - Apply demand and supply principles in business decision making. - Explain the impact economic indicators have on business decisions. - Discuss the political environment. - Discuss the legal environment. - Discuss new social trends. - Demonstrate the application of basic information technology in a business operation.

8 4. Credits and learning outcomes per module Module Title Credits Learning outcomes (ILO s) of the Module 2. THE SUCCESSFUL ENTREPRENEUR 3. FEASIBILITY & VIABILITY RESEARCH - Discuss the importance of entrepreneurial ability in financial success and economic growth. - Explain a self-discovery process. - Produce a mission and vision for a business and/or new business concept. - Explain the value of paradigms and discuss techniques to shift old vested paradigms which could be barriers to innovation. - Produce possible new business concepts. - Explain how to develop creative and innovative abilities. - Explain a new business concept in terms of talents and abilities. - Judge the feasibility of a new business concept. - Select viable target markets. - Design a market research process and evaluate customer needs. - Determine the sales potential of selected target markets. - Prepare a sales forecast and justify sales estimates. - Estimate and assess the costs involved, as well as the income potential, of a new business concept. - Estimate potential revenue, as well as costs and create a cash flow forecast for a new business concept. - Calculate the capital requirements and break-even point of a new business concept. - Estimate the viability/feasibility of a new business concept.

9 4. Credits and learning outcomes per module Module Title Credits Learning outcomes (ILO s) of the Module 4. STRATEGIC PLANNING & MANAGEMENT - Demonstrate the process for developing a business strategy. - Prepare an internal and external strategic analysis plan for a new business concept. - Interpret findings from the strategic analysis phase and prepare a winning strategy for a new business concept. - Prepare a plan to implement a business strategy in practice. - Monitor the success of a specific strategy. 5.MARKETING - Explain the marketing process. - Prepare a marketing strategy based on the strategy of a business. - Prepare a market segmentation approach. - Produce a marketing mix for a new business concept. - Produce a marketing mix for each target market. - Prepare a marketing plan for a new business concept. - Compute a marketing budget for a new business concept.

10 4. Credits and learning outcomes per module Module Title Credits Learning outcomes (ILO s) of the Module 6. PRODUCTION OPERATIONS PLANNING & MANAGEMENT - Produce a production/operations strategy based on the strategy of a business and/or a new business concept. - Select the best production approach for a specific business operation. - Compute an activity cost chain for a new business concept. - Compute capacity requirements and identify operational constraints for a new business concept. - Illustrate a layout plan for an office and/or operational function of a new business concept. - Explain different inventory management techniques - Prepare a project plan for the implementation of a new business concept. - Produce a system to manage project finances. - Prepare health and safety policies and plans for a new business concept. - Prepare a production/operations plan for a new business concept. 7. HUMAN RESOURCES PLANNING & MANAGEMENT - Prepare a Human Resources strategy for a business - Produce a Human Resources function/department - Embedded outcomes: Prepare a performance management system for a business Prepare a motivational plan for employees Explain the process to conduct a professional job interview Explain how to manage employment legislation in a business Produce various HR policies for a business

11 4. Credits and learning outcomes per module Module Title Credits Learning outcomes (ILO s) of the Module 7. HUMAN RESOURCES PLANNING & MANAGEMENT CONT. Explain processes for the following HR tasks: > Retrenchments > Disciplinary hearings. FINANCIAL PLANNING & MANAGEMENT 9. BUSINESS ADMINISTRATION, LEADERSHIP AND TEAMWORK PRINCIPLES - Prepare an accounting system for a business - Prepare financial statements for a business operation (income statement, cash flow statement and balance sheet) - Explain financial ratios - Compute a cash flow forecast and develop a budget for a business - Compute a spread sheet to manage the cash flow of a business - Illustrate a process to compute and manage basic personal and business taxation issues - Compute NPV and IRR values. - Compute the value of a share (common stock) - Compute the value of a business - Explain how to develop an innovative culture in a business - Discuss managerial principles and techniques in a business

12 4. Credits and learning outcomes per module Module Title Credits Learning outcomes (ILO s) of the Module 9. BUSINESS ADMINISTRATION, LEADERSHIP AND TEAMWORK PRINCIPLES CONT. - Explain how to conduct productive meetings - Explain how to conduct effective negotiations - Demonstrate how to win a tender - Demonstrate how to solve decision-making problems by applying probability theory - Explain how to develop leadership qualities in self and employees - Explain the importance of emotional intelligence and teamwork in a business - Explain how to develop a success attitude in self and others - Explain how to develop intuitive abilities 10. BUSINESS DESIGN - Produce a bankable business plan/case - Explain the requirements possible funders normally have - Explain how to mobilize business support services. Total Credits 0 Your smile is your logo, your personality is your business card, how you leave others feeling after an experience with you becomes your trademark - Jay Danzie

13 Entrepreneurship is living a few years of your life like most people won't so you can spend the rest of your life like most people can t. - Warren G. Tracy's

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