Jellyfish Courses

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1 Google Adwords Courses Google Adwords Digital Marketing Courses

2 Google Adwords Courses Google Adwords Our expert AdWords Courses have been designed by our marketing specialists to help you get the most from AdWords and pay-per-click ads. The course was very helpful. I came away motivated and ready to try everything I had learnt... and I m still using the manual provided which has helped me tremendously. Jellyfish began life as a paid search agency. Over the following decades, we have been busy continuously testing, developing and creating best practices to ensure our clients accounts are fully optimized and generate maximum ROI. And we never stop learning and evolving as all our training reflects industry updates and findings. On both our Standard and Advanced Courses, we will show you the best practice methods used by the some of the biggest names in the business.

3 Google Adwords Courses Our Standard Course Arrive 09:45 Start 10:00 Break 11:30 We will cover everything you need to know regarding AdWords and PPC from basic principles through to creating efficient, well-structured campaigns. We will talk through our own case studies and discuss learnings, keyword methodology, how to write great ad copy, improve quality score, ad extensions, optimization tips and much more. If you re responsible for running your own Google AdWords campaigns, or manage an agency that runs it for you, this invaluable course will empower you to go on and achieve more. Lunch 13:00 Break 15:30 End 17:00 By the end of the course you will have the ability to set up and launch campaigns and be confident to run these campaigns based on your business goals. Our Standard Course includes: Introduction to Google Adwords/PPC Terminology explanation Defining strategy Keyword methodology Basic account optimization How to write great ad copy How to improve quality score Ad extensions Bid management Setting and reporting goals Basic analysis Account structure Campaign settings Match types Negative keywords Google Display Network

4 Google Adwords Courses Our Advanced Course Arrive 09:45 Start 10:00 Break 11:30 Lunch 13:00 Break 15:30 End 17:00 This Advanced course follows on organically from the Standard course and delivers a deeper learning experience. Working together, we will study and explore the advanced techniques for developing high impact AdWords/PPC campaigns to effectively expand your account. We examine what makes for successful keyword optimization, how to get the most from the Google Display network, remarketing, attribution models, bidding strategies, and using Google Analytics effectively to vastly improve your AdWords campaigns. You will finish this course informed and inspired and an expert in all key areas of this specialist area. Our Advanced Course includes: Account structure and organization Using data effectively Advanced tools and functionality Successful keyword optimization Bidding strategies Using Google Analytics effectively Improve your AdWords campaigns Advanced quality score AdWords editor Managing to account metrics YouTube advertising Google Display Network and remarketing Paths to conversion, attribution and assists Mobile and tablet strategy

5 Digital Marketing Courses Jellyfish Courses We are experienced digital marketing experts and after years of working closely with our broad range of clients, we began to notice something about the way they worked. We saw there was a genuine need for us to share our expertise and inside knowledge to help them achieve greater success personally, as a team and as a business. Here are some of brands we ve trained So we started running Courses hosted by our in-house marketing practitioners. They were so successful we expanded our range to offer a greater breadth of marketing training skills from SEO to Social Media to Analytics and everything in-between.

6 Digital Marketing Courses Our Courses Analytics Insights Google Analytics Conversion Optimization Google Adwords SEO Social Media

7 Digital Marketing Courses Why choose a Jellyfish Course? Experts in their field All our courses are taught by experienced experts. When they aren t training, they are working on successful Jellyfish campaigns in the subject they teach. Practical and theoretical course content We think it s vital that delegates get really involved in the courses they attend. So we offer a nice mixture of practical and theoretical content, which delegates can interact with and then utilize within their own workplace later. Course content evolves with the industry The digital marketing industry is still relatively new, which means there are always new technologies, strategies and information being created and shared. As experts working within the industry, we keep up to date on everything happening to ensure nothing new is missed from our courses. Price competitive We keep a close eye what our competitors offer and charge. So we know that we are always price competitive within the digital marketing training market. Reduced rates for charities If you are a registered charity, please contact us before making a booking. We know how important it is for you to promote your business and generate donations, so we have a number of special discounts available to you. Discounts on multiple bookings If you would like to book more than one course, there may be a (small!) movement in the price. Just get in touch with us to talk numbers before making your booking.

8 Google Adwords Courses

9 Digital Marketing Courses What our clients say We are extremely proud that we have 100% positive feedback from delegates who have attended our courses (these can be found on the independent review site Feefo.com). The training was great and the instructors taking the sessions were flexible in adapting the session to our requirements. I learnt far more than I had hoped in a short period of time. The added bonus is the really good post-course support to help out when I start applying my newly gained knowledge. Excellent! Very organized, extremely professional and very useful. A very cool brand and agency... very, very useful - exactly what I needed. I would recommend to anybody.

10 Digital Marketing Courses Meet the trainers Our courses are taught by experienced experts. When they aren t training, they re working on successful Jellyfish campaigns in the subject they teach. Nick Fettiplace SEO Trainer Richard Hartley Google Adwords Trainer Vassilis Tourtouropoulos Conversion Optimization Trainer Alex Davies Google Analytics Trainer Hannah Rainford Social Media Trainer

11 Digital Marketing Courses Tailored Courses We know that just as businesses, people, and skillsets differ, so do their demands. Which is why our Tailored Courses are specifically designed to help you get the course content you want, exactly the way you need it. Each Jellyfish Course provides a powerful combination of theory and hands-on practical exercises to help you to understand, learn and implement changes in your own accounts during the session. We can accommodate any number of attendees, tailor the subjects we cover, mix and match content and make sure the sessions last within your desired time frame. We can even host them in the comfort of your own business or preferred location. Tailored Courses give you: The class size you want The dates you want The location you want The course you want The duration you want The customized content you want Your course, your way