Course Title: Entrepreneurship
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1 Course Title: Entrepreneurship Unit: Career Opportunities Content Standard(s) and 16. Determine career opportunities, responsibilities, and educational and credentialing requirements related to various entrepreneurship ventures. Learning Objective(s) and 1. career opportunities and job responsibilities as an entrepreneur. 2. Determine the education requirements for specific jobs. 3. Present career research to peers, middle school classes, and small-based business organization. Essential Question(s): What qualifications are beneficial when starting your own business? Where do you acquire essential education and assistance to ensure favorable outcomes as an entrepreneur? Content 1. Entrepreneurship Career Opportunities, Responsibilities, Education, and Credentialing. Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Guest Speaker Field Trip (colleges) Collaborative Learning Cooperative Learning Suggested Materials, Equipment and Technology Resources Videos/DVD s Rubric (research project)
2 Unit Assessment: Teacher Observations, Performances, Test, Marketing Project, Rubrics, Online Activities, Case Studies, Self-Assessment, Peer Assessment, Journal Reflections, Participation CTSO Activity: Guest Speaker will address students in FBLA and DECA Clubs. Students participate in Business Plan CTSO presentation(s). Culminating Product: Career PowerPoint presentation of components of entrepreneurship opportunities, responsibilities, education, and credentialing. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other:
3 Course Title: Entrepreneurship Unit: E-Business Content Standard(s) and 17. Identify advantages and disadvantages of entrepreneurial opportunities. Creating an effective e-business site Designing a customer survey for an e- business Examples: customer needs and satisfaction survey, demographics survey, products survey Learning Objective(s) and Essential Question(s): 1. Identify advantages and disadvantages of creating an e-business site. 2. Design a customer survey for an e-business which consists of: a. customer needs and satisfaction b. demographics c. products How would you evaluate the prospect of establishing an e-business? What would be some security risks that an e-business would encounter and how would these be handled? Content 2. E-business site a. Advantages b. Disadvantages 3. Design Customer Survey a. Customer needs b. Demographics c. Products Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Guest Speaker (Chamber of Commerce) Collaborative Learning Cooperative Learning Survey Creation Critique Commercial Web Sites Propose Essential Components For Inclusion In Commercial Web Sites Suggested Materials, Equipment and Technology Resources Videos/DVD s Rubric (research project) Rubric (Web site critique) Software (Excel, PowerPoint)
4 Unit Assessment: Teacher Observations, Performances, Test, Survey Project, Rubrics, Participation CTSO Activity: FBLA and DECA members will use information gathered in Web site critique as a basis for creating their own Web site for competition. Culminating Product: Survey Results, Presentation (Excel, Graphing with PowerPoint Presentation), Web site critique, PowerPoint presentation. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other:
5 Course Title: Entrepreneurship Unit: Entrepreneurship Content Standard(s) and 1. Evaluate social and civil responsibilities of business ownership. Examples: environmental issues, ethical issues, employment issues 2. Describe typical behavioral characteristics of an effective entrepreneur. Identifying personal strengths and weaknesses to determine the need for additional information 3. Critique a variety of business classifications, including retailers, wholesalers, servicers, and manufacturers, to determine potential business ventures. 4. Compare types of business ownership. Examples: sole proprietorship, franchise, partnership, limited liability corporation (LLC), corporation 5. Determine technological needs of a small business, including hardware, software, networking, and telecommunications. 6. Explain risk factors that affect entrepreneurs, including financial, psychological, and physiological aspects. Learning Objective(s) and Essential Question(s): 1. Evaluate environmental issues, ethical issues, employment issues. 2. Identify personal strengths and weaknesses to determine the need for additional information. 3. Critique retailers, wholesalers, service providers, and manufacturers to determine potential business ventures. 4. Compare sole proprietorship, franchise, partnership, limited liability corporation (LLC), corporation. 5. Determine hardware, software, networking, and telecommunications technological needs. 6. Explain financial, psychological, and physiological risk factors that affect entrepreneurs. What is entrepreneurship? How do you become an effective entrepreneur? What are the rewards and risks of having your own business? Content 4. Evaluating Issues a. Environmental b. Ethical c. Employment 5. Evaluate Personal Characteristics Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Think, Pair, Share Brainstorming, Discussions Suggested Materials, Equipment and Technology Resources Guest Speaker Simulations PowerPoint
6 a. Strengths b. Weaknesses 6. Evaluate Business Classifications a. Retailers b. Wholesalers c. Services d. Manufacturers 7. Compare Ownership Classifications a. Sole proprietorship b. Franchise c. Partnership d. Limited liability corporation (LLC) e. Corporation 8. Technological Needs a. Hardware b. Software c. Networking d. Telecommunications 9. Risk Factor Evaluation a. Financial risks b. Psychological risks c. Physiological risks Guest Speaker Collaborative Learning Personal Reflection Personality Inventory Strengths, Weaknesses, Opportunities, and Threats (SWAT) Analysis Journal Group Investigation Flash Cards Pupil Response System (similar to Quiz Bowl) Challenge Envelope Group Investigation Flash Cards Pupil Response System (similar to Quiz Bowl) Challenge Envelope PowerPoint Presentation (e.g. Point of Sale User, Barcoding, etc.) Field Trip Case Studies/Scenarios Game Play Videos/DVD s PRS System Supplies (flash cards, envelopes, markers, container) Videos/DVD s Guest Speaker Library Software Business Partner Unit Assessment: Teacher Observations, Performances, Test, Checklists, Rubrics, Online Activities, Scenarios, Oral Presentations
7 CTSO Activity: Students prepare for competitive event. Students present entrepreneurship and CTSO presentation(s) to another group (i.e. peers, faculty meeting, civic organization, etc.) Culminating Product: Entrepreneurship Presentation & Entrepreneurship Game Play Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other:
8 Course Title: Entrepreneurship Unit: Finance Content Standard(s) and 7. Analyze national and international economic fluctuations to determine their effect on business markets of interest. 8. Develop a business plan, including identifying an executive summary; conducting a marketing and competitive analysis report; and developing a marketing, management, and financial plan. 9. Analyze credit and collection policies to determine consumer credit plans. 10. Explain taxes associated with business ownership and employment, including local, state, and federal taxes. 11. Use mathematics skills to analyze profit and loss margins for a business. Learning Objective(s) and 1. Analyze national and international economic market fluctuations to determine how they affect business markets. 2. Develop a business plan. 3. Determine an effective consumer credit plan through analysis of credit and collection policies. 4. Describe business ownership and employment taxes associated with different types of businesses. 5. Determine profit/loss of a business. Essential Question(s): What do you know about starting your own business? How should you design your business? Content 1. Economic Markets a. National b. International 2. Business Plan 3. Consumer Credit Plans a. Credit Policy Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Game Play Collaborative Learning Note Taking Suggested Materials, Equipment and Technology Resources Simulations Videos/DVD s Printer
9 b. Collections Policy 4. Taxes a. Business Taxes i. Local ii. State iii. Federal b. Employment Taxes i. Local ii. State iii. Federal 5. Business Profit/Loss Project Paper Guest Speaker Collaborative Learning Investigate Lending Agencies (e.g. Quick Pawn Shop, Bank, etc.) Field Trip Worksheets Complete Legitimate Tax Forms Consequences For Failure To Comply Worksheets Business Success/Failure Guest Speaker (Accountant) Guest Speaker Printer Tax Forms Worksheets Guest Speaker Learning Log Unit Assessment: Teacher Observations, Performances, Test, Checklists, Rubrics, Online Activities, Case Studies, Oral Presentations, Worksheets, Self-Assessment, Game Performance, Peer Assessment CTSO Activity: Students prepare for competitive event. Students present Business Plan & CTSO presentation(s) to another group (i.e. peers, faculty meeting, civic organization, etc.) Culminating Product: Entrepreneurship Game Play Results
10 Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other:
11 Course Title: Entrepreneurship Unit: Legal Implications Content Standard(s) and 12. Analyze government regulations to identify impact on business ownership. 13. Explain laws and regulations related to hiring and retaining employees. Learning Objective(s) and 1. Examine government regulations to determine their impact on business ownership. 2. labor laws and regulations as they relate to hiring and terminating employees. Essential Question(s): How do laws and regulations assist in determining business organization and policies? Content 1. Impact of Government Regulations on Business Endeavors a. Permits and Licenses b. Patent and Trademarks c. Copyright d. Contracts 2. Labor Laws a. Hiring b. Termination Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Collaborative Learning Worksheets (examples of applications) Position Paper/Debate Suggested Materials, Equipment and Technology Resources Videos/DVD s Printer Applications
12 Unit Assessment: Teacher Observations, Performances, Test, Position Paper, Rubrics, Online Activities, Case Studies, Applications, Self- Assessment, Participation CTSO Activity: Students prepare for competitive event. Students participate in Business Ethics, Business Law, and Business Plan CTSO presentation(s). Culminating Product: None Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other:
13 Course Title: Entrepreneurship Unit: Marketing Content Standard(s) and 14. Determine marketing functions needed for effective business ownership. 15. Interpret research data to determine market-driven problems faced by entrepreneurs. Examples: research data business journals, stock market reports, newspapers, international trends Learning Objective(s) and Essential Question(s): 1. Recognize the role of marketing in business ownership and explain the four marketing strategies: Product Place Price Promotion 2. Marketing Plan and Mix to prevent market-driven problems (business journals, stock market reports, newspapers, international trends, etc.) What economic factors impact a given business endeavor? How do these economic factors change in different environments/settings? Content 1. Marketing Strategies a. Product b. Place c. Price d. Promotion Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Interactive Multimedia Game Collaborative Learning Cooperative Learning Suggested Materials, Equipment and Technology Resources Videos/DVD s Game Software Rubric (game) Worksheets (game)
14 2. Strategies/ Resources To Avoid Market-Driven Problems a. Marketing Plan b. Marketing Mix Group Investigation Graphic Organizer Inquiry Survey (stock market) Printer Business Journals Newspapers Public Broadcast Unit Assessment: Teacher Observations, Performances, Test, Marketing Project, Rubrics, Online Activities, Case Studies, Self-Assessment, Peer Assessment, Journal Reflections, Participation CTSO Activity: Students prepare for competitive event. Students participate in Business Plan CTSO presentation(s). Culminating Product: Presentation of marketing strategy changes recommended for an assigned business. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other:
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